A bold visual identity for ArtBash, the annual first-year exhibition at the art college. Inspired by the spirit of experimentation that defines students’ journeys, the design breaks from traditional typographic rules: digitally altering and layering letterforms to mirror the endless explorations and overlapping practices of art school life. The result is an energetic, process-driven identity that captures the curiosity and creative momentum of the student community.

2024

Client: Contemporary Practices Department at School of the Art Institute of Chicago (SAIC)
Mentor: Mark Stammers